One of the most reliable and popular search term in Google
search is how to rank number 1
in Google search engine. I also passed out an extensive research on how to
get on the first pages of SERP.
I thanked all the time that to get on search
result first pages is completely reserved for the SEO experts. I never had idea an average blogger like me could create a page that would hit the first pages
of Google, Bing and yahoo.
Many times over, I would run a Google search
on how to rank number 1 in Google. The information accessible was always complicated,
I never figure out how these SEO experts do it.
I felt completely overwhelmed, puzzled and irritated
due to lack of free targeted traffic. This began my mission to find out how
Google works.
After many tests and errors, I finally found some
basic steps you could take to increase your chances of being rank higher in search result pages.
So I thought to write
this article for beginner’s blogger who wants to know the simple basics to
build both human beings and search engine friendly blog so they could increase
their chances of ranking high in search engines exclusive of having to know the
nitty-gritty of search engine optimization.
The Things You Should Know.
There
are tons of information available on how to rank #1 in Google, many of them
only turn you to internet junkies. Lots of nonsense information that will only
get you confused and completely paralyzed.
Many
of what you’ll find online on how you can rank your pages up to the first page
of search result are completely expected for the techies and not an average
bloggers like you and I.
In
my opinion, there are only 4 most important aspect you should focus all your
energy and attention when trying to hit the first page of Google or any other
search engine.
Below
is what I consider most if you want to rank your web pages high in search
result.
Caution - There are lots of factors that determined how Web Pages are
ranked like domain age, quality of content, quality of back links, sites speed,
frequency in posting, search term you’re targeting etc. What you’re reading now
are meant to put your blog and content on the right track and not a guarantee
that your WebPages will hit top spot after following my instructions.
#1. Submit Your Blog Url.
The
first step towards search visibility is to submit your blog url to Google and
other major search engines on the net.
If
your blog url is not submitted to search engines, you don’t stand any chance of
getting found.
Although,
Google will find you even if you don’t submit your blog url but is better to
put your destiny in your own hands.
#2. Create
a site map for your blog.
Creating
a site map is easy and you don’t have to do it yourself. If you’re on Word
Press, there are plug-ins that will create and submit your site map on your
behalf each time you updates your blog.
This
is very essential to do as it always allow Google crawlers to properly craw
your entire blog and index your pages properly. It tells Google how your site
has been structured so crawler knows their ways in and out.
You’ll
need to install a video site map plug in that allow Google to index videos on
your blog.
#3. Blog Description.
This
is one of the most important foundations to search visibility. If search
engines crawlers can’t in one simple sentence understand what your blog topics
is all about, you probably not going to appear anywhere on the net.
And
if you does appear by mere accident in any search result pages, it is for the
wrong keyword. This will amount to higher bounce rate on your blog.
The
first most important thing to do is to have in a clear visible space on your
blog and in one sentence what problem exactly is your content solving on the
net?
In
other words;
What are your writing
about?
What category of
audience are you targeting with your information?
In
one good concise statement you should be able to answer all this questions. If
you can’t, then you’re in serious trouble and no amount of search engine
optimization and keyword research combine will help you get on the first page
of SERP.
The
downside to this is that if you don’t have your own blog description in-place,
search engines will find a string of text on any page on your blog and attached
it as your description.
That
is if you’re lucky they found one, and the worst case may happen in which
Google may choose not to display any Meta
description in your listing. Very bad for commercial purpose.
A
good Meta description should contain a part of
the keywords your company or blog is primarily targeting with your content. It
makes it easier for people and search engines to quickly understand your
content, services or products.
#4. Write
Quality content.
Everything
you’ve read above will become completely useless and waste of time, energy and
resources if at the end of it all your content is nothing but gibberish.
The
only factor that stands between you and success online is the value you give in
your service. Make sure in every article you produce anywhere online, you give
your best.
What is quality content?
I
can’t categorically tell you what quality contents is, but I assure you that
when you create one, you’ll recognize it. When you create a quality content,
these are the benefits that comes along with it:
1.
It will spread like wild-fire on social media sites.
2.
It will become a reference point.
3.
You will build back-links in the process.
4.
Bloggers will start linking to it.
5.
It will rank higher in search engine due to quality of links
pointing toward it.
6.
It will bring in new loyal readers.
7.
It will be relevant today, tomorrow and always.
So how do you create a
quality article?
There
are no right or incorrect ways to produce a quality article. Don’t be astonish
when an article you pour all your heart in writing didn’t get a single social
share and something you wrote just to update your blog went viral like a virus.
Is
all about connections and effective promotions. But there are some things you
can start
Doing to help your situation.
The
first thing you’ll need most in creating quality article is the” headline“. Learn how to craft
articles headline that stand-out from the crowd. I won’t duel much on writing
never to ignore headline
Nevertheless,
here are 5 time-tested and proven headlines categories that compel users to
take certain action and click the call-to-action button in your copy.
News Headline -
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How to Headline -
How to write compelling articles.
How to rank #1 in Google search engine.
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Question Asking Headline -
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Do you commit these web design mistakes?
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Direct headline -
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Command headline –
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Command headline -
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Benefits Headline -
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in.
Testimonial Headline -
How I rank #1 In Google.
How 20-yr-old deaf and dump made $647,694 in 30 days.
How I loss 67 ponds in two weeks and how you too can.
Start
experimenting with each of the above headlines and see what works and don’t
work for you. I guess you grab the ideas behind each one?
Optimizing your content for search visibility.
What
you need to understand here is, its takes work and lots of it to rank your
pages high in search result. Am not saying you will rank #1 or even get to the
first page of Google but if you follow the steps outline here, you will
increase your chances of hitting first page.
Ask
me why I believed you will? I know because they worked for me.
The
key important thing you’ll want to take here is before you write your next
post; ask yourself this very question -
Who are my targeted audience with this information?
Why should I write for this audience?
What problem are they facing that I need to solve with my
information?
In what format should I present this information?
All
these questions you’ll need to answer in your content. Remember, you’re to
write for human first, and search engine second.
When
you’re done brainstorming on all this criteria, is time to do some keyword
research using the Google keyword planner formerly called keyword tools. That’s
what I use.
Providing
genuine answer to those questions will make it easier for you to have a list of
keywords related to your content. You’ll want to find its global monthly search
and market value.
Here
you’ll want to go after keywords with high volume global monthly search to
build your content around.
A Word of Advice Here.
Focus
on low competitive keyword to increase your chances of ranking high for a
keyword that your targeted audience will find you with. There are many factors
that lead to higher ranking which only on-site SEO will not guarantee you
there.
Type
your keyword phrase into Google search and see what result it return. If the
search result is more than 100,000 then it seems is highly competitive.
Focus
on writing your article around keywords that are below 70,000 return results to
increase your chances.
What
you’ll need to understand here is; the keyword may not send you massive amount
of traffic but is far better than bunch of drive-by traffic that does nothing
for your business.
What
you want is free targeted traffic; you only need to make the best out of it.
Quality matter most, not quantity.
Now,
its time to write your post and tweak it around to include your targeted
keyword. I’ll suggest you write your post normal and later see how you can
include your focus keyword in it.
Don’t
stuff your article with keyword in all paragraph, it doesn’t work that way
anymore. I recommend you include your focus keyword in the first paragraph of
your post and lastly, in the concluding part of your post. Keyword density is
no more an important aspect to ranking WebPages.
Make
sure you include your keyword phrase in the title tag and post title, also in
the Meta description tag. This help to entice
visitor from search engine to click-through to your websites.
The
earlier you tell these spiders what your content is about the better, that’s
why you’ll want to include your focus keyword in the early paragraph of your
post and it also help readers to understand they’re reading the right
information.
All-in-all,
write for human first, then make sure the search spiders are able to find
enough meat and potatoes on your blog when they come crawl your pages.
Also
remember that these spiders have no eyes yet, so it will be best to give your
images description tag. It will help these spiders to know what type of
information they’re crawling.
Now What
Now
that you’ve created something worthy enough to tell families and friends, is
time to share it with loved ones.
In
fact, no one will ever notice your content exists if you don’t go out and tell
them about it. You start by placing on your blog social sharing buttons of all
major social media sites like Facebook, twitter, LinkedIn, Google+, Delicious,
StumbleUpon, etc.
I
assume you already joined as many as possible relevant bloggers communities.
After hitting the publish button on your blog, visit relevant Facebook groups,
bloggers communities and share your content in there.
Promote
promote and promote till you have exhausted all available marketing channel
within your reach. This way your content will be seen by more targeted audience
who could help spread the word out of your blog.
I
believe all I’ve said so far is just an intro. There is plenty left to be
learned when it comes to search engine visibility and the theory of blog post
optimization.
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